Facebook's picture-sharing app is extending itself to add video-making feature.
Facebook has taken a step to please video enthusiasts. Facebook news exclaimed that the company’s recently introduced picture-sharing application, Facebook Moments, is expanding to facilitate video sharing. The application, updated today, would now automatically develop a video of disseminated pictures that a user designs, personalizes, and share to the platform.
Facebook news today disclosed that the added feature could make the application more attractive for users who were not impressed by the picture-synchronize update launched previously. As the update’s early users begin sharing their videos to the network for others, their friends may be attracted to benefit from the addition on their own.
With the introduction of the feature, Facebook Moments would produce a music video for any group of at least six pictures. The users can click the video in the application to personalize it further by amending the pictures and choosing among 12 different music tools. Facebook breaking news highlighted that when a user has edited this video, one more click would share it directly to the network and tag friends with whom he/she is currently sharing those pictures.
The latest update also helps Facebook Moments to compete with similar services, such as Flipagram or those automatically pioneered animations that Google Photos provides through its “Assistant” feature, which is also known for building stories and collages.
The North American social media giant is also one of the beneficiaries of the video-creating feature, as ‘Video’ has become one of the fastest expanding categories on the social platform, with more than 4,000,000,000 daily views. This has permitted it to sell an extensive range of video advertisements, which is why the platform is benefitting from ‘video category’ lately, along with new tools, such as enhanced video analytics, “Watch Later” buttons, live streaming, and changes to its News Feed to focus on the best videos.
It is the most recent application that has been launched by Facebook’s Creative Labs initiative, which is also known for pioneering applications like Mentions, Rooms, Facebook Paper, Slingshot, and Facebook Groups. Marketing specialists believe that the addition to the social platform would not only enhance the credibility of the Cambridge-based enterprise, but also increase its market share.
Facebook’s officials should take measures to promote the recent innovation in an effective manner to capture the market. It holds a significant market share already, which can enable it to propagate the feature conveniently in the market. People overall accepted the feature wholeheartedly.
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